The power of MMP lies in its ability to integrate with other business systems. This may be to gather and store data for reporting, to perform a transaction of any sort, or to serve up information from data repositories. In other words, it facilitates information exchange.

MMP provides a sophisticated message processor and process flow configuration interface that manages the flow of information between and amongst these channel and custom application business logic. This fine-grained control of information process flows is made available to developers, administrators and users from an easy-to-use administration console.